People with (ahem) "knowledge of the situation" say that Cisco is about to sell its Linksys business unit. Cisco (NASDAQ:CSCO) bought Linksys almost ten years ago, as part of a strategy to move into consumer and small-business products. Sadly for Cisco CEO John Chambers (pictured), that strategy has lost money; this sale will be the latest in a line of closures and divestitures of Cisco's low-end businesses.
In IT Blogwatch, bloggers shed few tears for the purveyor of shoddy products that Linksys has become.
Your humble blogwatcher curated these bloggy bits for your entertainment.
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Serena Saitto and Jordan Robertson report:
Linksys...may attract the interest of TV set makers seeking a recognized brand and technology. [It] is likely to fetch much less than the $500 million Cisco paid for it in 2003. ... Karen Tillman, a spokeswoman for San Jose, California-based Cisco...declined to comment.
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Cisco wants to sell Linksys as part of its strategy to exit consumer businesses. ... [It has] closed businesses such as the Flip video-camera unit...after a foray into consumer technologies backfired.  MORE
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Simon Sharwood adds:
Cisco's long and inglorious retreat...may be about to reach another miserable milestone. ...the consumer market has been a mess for the networking titan. ... CEO John Chambers [decided] the company had no business outside the world of business.
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the rumour at least seems well-timed given that Cisco has just acquired Meraki, a company whose WiFi assets are rather more modern [so] it will help Cisco to present a less-confusing portfolio of WiFi brands.  MORE
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Charlie Osborne notes Santa's little helper:
The computer network equipment maker has hired Barclays to find a buyer for the division, according to [rumors]. ... Barclays is also assisting tech giant Google for its sale of the Motorola Home business, which sells equipment to players within the cable and television industry.  MORE
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Who might buy it? Brad Reese speaks out:
Earlier today I received an unconfirmed rumor that privately held...Belkin International was set to purchase Cisco's...Linksys division.  MORE
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At which, Jason W. scoffs, thuswise:
Belkin... the absolute worst consumer router manufacturer on the planet. Sounds like a good match.  MORE
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But Brian Burwell is baffled:
What's to sell? Cisco destroyed everything Linksys the day it bought Linksys.  MORE
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